200+ Google Ranking Factors 2024
151-175

151. Mobile Responsive

Ensuring mobile responsiveness is crucial for SEO. A responsive design enhances user experience across devices, positively impacting search rankings.

152. Same Content for Desktop and Mobile

Consistency in content across devices is essential. Avoiding content discrepancies ensures a uniform user experience and positively influences SEO.

153. Same Domain for Desktop and Mobile

Maintaining the same domain for both versions supports a seamless user experience. This practice contributes positively to SEO by consolidating authority.

154. Keyword Research – Desktop

Conducting desktop-specific keyword research tailors content for traditional search queries. This approach optimizes content for desktop users and enhances SEO.

155. Keyword Research – Mobile

Mobile-specific keyword research targets on-the-go users. Optimizing for mobile-centric queries ensures visibility to a diverse audience, positively impacting SEO.

156. Keyword Ranking – Desktop

Monitoring keyword rankings on desktop search engines provides insights into content performance. This aids in refining strategies and optimizing for desktop SEO.

157. Keyword Ranking – Mobile

Tracking keyword rankings on mobile search engines is crucial. Optimizing for mobile-centric searches positively impacts visibility in mobile search results.

158. Chrome Compatibility

Ensuring compatibility with Chrome, a widely used browser, enhances user experience. While not a direct SEO factor, browser compatibility contributes to overall website accessibility.

159. Safari Compatibility

Compatibility with Safari, commonly used on Apple devices, ensures a broad audience reach. While not directly impacting SEO, it contributes to user satisfaction.

160. Edge Compatibility

Compatibility with Microsoft Edge supports a seamless user experience. While not directly impacting SEO, it contributes to accessibility and positive user engagement.

161. Firefox Compatibility

Ensuring compatibility with Firefox caters to diverse user preferences. While not a direct SEO factor, compatibility enhances overall website accessibility.

162. Brave Compatibility

Compatibility with Brave, a privacy-focused browser, ensures a broader reach. While not directly impacting SEO, it aligns with user preferences for privacy.

163. Opera Compatibility

Ensuring compatibility with Opera supports a varied user base. While not a direct SEO factor, it contributes to a positive user experience.

164. Number of Incoming Links

The quantity of incoming links impacts site authority. A diverse link profile, while not a direct ranking factor, indirectly influences SEO through enhanced credibility.

165. Main Anchor Incoming Links

Optimizing anchor text for incoming links aids search engines in understanding content relevance. This practice contributes positively to SEO.

166. EDU/GOV Incoming Links

Acquiring links from educational and government domains enhances authority. While not a direct SEO factor, such links contribute positively to site credibility.

167. Quality of Incoming Links

Prioritizing high-quality incoming links positively impacts SEO. Relevance and authority of links contribute to improved search engine rankings.

168. Disavow Low-Quality Links with GWMT

Regularly reviewing and disavowing low-quality links through Google Webmaster Tools ensures a clean link profile. This practice positively influences SEO by maintaining link quality.

169. Is There a ‘Links’ Page?

A dedicated ‘Links’ page may impact SEO. Ensuring it is well-organized and contains relevant, quality links positively influences search engine perception.

170. Is There a Guestbook?

The presence of a guestbook is an outdated practice. While not a direct SEO factor, its relevance has diminished, and modern websites often use more interactive engagement methods.

171. Submit sitemap.xml to GWMT

Submitting a sitemap.xml to Google Webmaster Tools aids search engine crawling. This practice positively impacts SEO by ensuring comprehensive indexing.

172. Do You Have an Emailing List?

Maintaining an email list supports user engagement. While not directly impacting SEO, email campaigns contribute to overall brand visibility and audience retention.

173. Same Contact Details on Website/Social/GMB

Consistency in contact details across platforms enhances trust. While not a direct SEO factor, uniform information positively impacts user perception and online authority.

174. How Many Pages Indexed on Google

The number of indexed pages on Google reflects a website’s size. While not a direct ranking factor, a well-indexed site contributes to a comprehensive online presence.

175. How Many Pages Indexed on Bing

The number of pages indexed on Bing impacts visibility on this search engine. Ensuring a comprehensive indexation positively influences overall search engine visibility.